Fake Bake

Fake Bake originated in the U.S.A. in 1995. Fake Bake was the first self-tan to combine naturally derived tanning agents DHA and Erythulose – guaranteeing longer lasting (up to 50% longer), more natural-looking results. The retail range was an instant success with beauty experts and celebrities alike. Accolades and endorsements quickly followed. However, what really triggered the rapid rise of the Fake Bake Phenomenon was when the range was voted No.1 self-tanner (tested against 22 other self-tans) in the influential New York Times.

In 2001, salon owner Sandra McClumpha introduced Fake Bake to the UK, where she developed Fake Bake into a premium spa/salon treatment and convenient, flawless spray tan. Beauty Therapists were trained to exceptional high standards in the application of Fake Bake to ensure customers expectations were exceeded.

Podcastmatters built a public network for Fake Bake where members can engage in discussions, post blogs, take part in competitions, find out about the products and buy from the online shop. Podcastmatters also use videos to promote their activities.

We have also built a private network specifically for Fake Bake Professionals where they can find out about product training and product news.